CREATIVE KINDS

Hello & Welcome to Creative Kinds.

My name is Emma and I work with brands and publications across New Zealand to tell their stories through photography (brand, food & portrait), food styling, recipe development, and videography.

With a background in industrial design, I bring a strong sense of composition, colour and form to my work and my mastery of natural light adds depth and warmth. I capture a brand’s essence by getting to know the people behind it, creating authentic content that resonates with your audience.

Reviews

Dog food product photography for My Raw Pet

“

Emma is amazing to work with. She has a great eye for detail and really captures the images we are looking for. I would highly recommend Emma if you are looking for product imagery to enhance your brand.

— Rachelle, My Raw Pet

Portrait photography for Earth Sourced Naturopath

“

Doing a photo shoot with Emma was sensational! I struggle with photo shoots, but Emma made it easy and natural, so encouraging and warm-hearted that you find yourself opening up and trying new things. We managed to cover my clinic, garden and Back Beach in 2.5 hours, which was fantastic to get a range of shots in a short period of time.

— Nicola Swanson, Earth Sourced Naturopath

Kitchen interior photography for Fieldcraft

“

Emma advised us on a fresh, bright style using pops of orange which magazine editors loved. We particularly loved how she captured the light over the day and took interesting angles we hadn’t thought of. Delivery was quick and straightforward, and her prices were competitive. We’d use her again in a heartbeat!

— Phill Badger, Fieldcraft

“

We work with Emma on a regular basis to assist us with recipe creation and food imagery that we share with our customers across a variety of marketing channels. Not only can Emma style and capture our beef beautifully but she’s also flawlessly able to create new and exciting recipes for us, which hero our beef in all kinds of delicious ways!

— Juliet Yee, Green Meadows

“

I can’t stand having my photo taken but this magical woman helped me totally relax. She captured the very essence of my unique work absolutely perfectly and let my story be told absolutely beautifully! She will be my forever photographer. I could not recommend Emma and her work highly enough. Choose Emma!

— Sarah Silver, Soul Ara Sound

“

Emma Boyd from Creative Kinds makes it soooooo easy! Emma was the first person who came to my mind as I had seen the work she was doing for other businesses and I loved her style. Her calm, positive and professional presence immediately put me at ease and allowed me to relax and to be genuinely myself. The results are stunning!

— Franziska Von Hunerbien, Bumblebee Bakery

“

Emma did an absolutely stunning photoshoot for my hospitality business. The photos were epic — so stylish and totally elevated my brand. She just got straight to it and was so professional and warm. Can’t wait for the opportunity to work with Emma again and would HIGHLY recommend her.

— Rose Lawrence, Rose’s Deli

“

Emma has been key in bringing our digital marketing strategy to life with creative, high-quality content that showcases the versatility and tastiness of our products. She is always fun and engaging to work with and brings fresh ideas on how we can elevate our content. We regularly receive positive feedback, often commenting on how delicious everything looks.

— Zara Ryan, Marcel’s Pancakes

“

Emma has shot a few campaigns for clients of mine throughout the past couple of years, and I cannot fault her professionalism and work. Her photos are fantastic, super clear, full of light and well positioned. Emma is very good at styling also, which we appreciate a lot. I would recommend Emma to any business. Thank you, Emma!

— Kiris Megaw, KA Digital Marketing

Product photography for Fine Lime Company

“

From the get-go, she just got us — who we are, what we care about, and how we want to show up in the world. She managed to capture the essence of our brand with ease (and a bit of magic, we reckon). Emma’s the kind of collaborator every small business hopes to find: professional, intuitive, and genuinely lovely to work with.

— Andrea Rowe, Fine Lime Company